Horror Film Poster Analysis (Cabin Fever)

This is the poster for the movie Cabin Fever. There are many different techniques used within the poster that immediately makes the viewer recognise that this is the poster for a Horror Film. One way in which this posters does this is the subtle use of the skull outline using the cabin, which is the main setting for this film, as a mouth. This immediately denotes that there is some form of danger in this film as the skull is a universal icon for death. The skull also creates a very eerie and dark atmosphere within the poster showing what the atmosphere of the whole film will be. Another feature of the film's poster is the use of the black and dark red colour scheme, this is a very iconic colour schemes used within the horror film genres as it gives the viewer a sense of danger. Red is also used to show danger as it is the colour of blood, this is also why is denotes the danger of the film, the red as a colour also associates the red colour with the use of blood within the film. With blood and gore a staple feature within many different horrors this is yet another feature of a horror film poster.

The Title of the film 'Cabin Fever' is displayed in a colour that contrasts from the main image of the poster and also the background of the poster, the main title is the only feature on the poster that is not displayed in the colour red. This is very important as it draw attention to both the title with the contrasting colours and the main image. Below this is the tagline of 'Catch it' which is the slogan of the film. This is displayed in a red colour to not distract from the main title of the film, it also synegises with the rest of the posters house-style of black and red. The list of actors and crew known as the Billing Block is displayed below the tagline and is once again displayed in a red colour which is keeping in line with the posters house style, but is a much darker shade of red, this is done as to not draw attention away from the main focus of the poster being the main image and the main title. The films website is displayed at the very bottom of the poster in the same shade of red as the billing block, this is for people to visit one they have viewed the rest of the poster.